Ads Management

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In today’s creative industries, understanding how to manage digital ads and studio promotions is essential to

reach new audiences and grow your business. This 5-hour intensive workshop provides a clear and practical

introduction to digital ad management, giving you the tools to design, run, and monitor advertising campaigns

that truly deliver results.

With a focus on simplicity and effectiveness, you will learn how to use the most popular platforms to boost ads,

target the right audiences, and analyze performance. This workshop is designed as a practical entry point,

making it ideal for beginners as well as creatives who want to strengthen their marketing knowledge.

By the end of this workshop, you will be able to

• Build an Ads Strategy – Create a clear plan to promote your business and amplify your message.

• Target & Segment Audiences – Understand how to reach people based on demographics, interests, and

behavior.

• Use Meta Ads (Facebook & Instagram) – Learn how to set objectives, define audiences, and manage

budgets effectively.

• Explore Other Platforms – Gain an overview of Google Ads, TikTok, and LinkedIn for additional

visibility.

• Track & Optimize Results – Use analytics tools to monitor performance and improve campaigns

Prerequisite: Basic Knowledge about social medias

Additional Opportunities at FAPA

FAPA also offers full certified training in Photography, Videography, Digital Marketing, and Editing.

Feel free to contact us